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Elegance Cards

October 30, 2012

Our new line of Elegance cards has launched! We are so excited to introduce our new die cut collection of flat and folded cards. These creative shaped cards will add creativity and pop to your portfolio of products. Partnering with Ashe designs hundreds of pre-designed templates are available for purchase the coordinate with all of our shapes.

If you are the artsy type then design your own and upload them via ROES. Within ROES, the template will show the die cut shape and how your design matches up to the selected pattern. It is the best way to ensure that there will be no cropping issues. For examples of cards check out the product page. Be sure to get these in your product portfolio for the 2012 holiday season!

LK ProColor Customer Survey

June 22, 2012

Please take a moment to fill out our survey. As a new business, we are trying to collect information that will improve our service to our customers. All survey responses will be confidential and we will post the results, so you can see what people are saying about us.

Thanks,

Keith Johnson
Affililated Business Manager

Going Coastal with PPMA

June 5, 2012

Litho-Krome ProColor will be exhibiting in Biloxi at the Professional Photographers of Mississippi and Alabama convention on June 10-11. The show begins at 4:30 pm on Sunday and wraps up at 3pm on Monday afternoon. We have been adding to our product portfolio and are now offering albums and novelty products. We will be located right at the front door when you walk into the expo hall so come by and say "Hi!" As usual, We will bring a healthy supply of chocolate to feed the weary convention goers.

Take advantage of the attached offer from PPMA for entry into the trade show.

If you can't make it we will take pictures to share with everyone after the event. We can't wait to see you there.

Open House!

April 23, 2012

We had a great time at the Open House. Thanks to everyone who stopped by to see the facility and put a face with the name. If you missed it, we will do it again this summer. Here are a couple quick snaps from the event. The pics came off of an iphone so please don't razz me about the quality. Too bad we did not have a photographer handy to take some better shots. ;-)

GPPA "Be Inspired"

April 10, 2012

Our most recent convention stop was in Athens, GA for the GPPA 2012 convention. The theme was "Be Inspired". We saw several of our L-K ProColor friends at the show. It was a good time for catching up and sharing a laugh. The 60's party, brought out the party animals in their tie dye shirts and platform shoes. It was groovy man!

Here is a tentative schedule of where we will show up next.

PPMA Convention, Biloxi, MS - 6/10-6/11
East Coast School, Raleigh, NC - 8/1-8/2
FPP Convention, Orlando, FL - 8/12-8/13

Designing for Digital

March 22, 2012

This is a great article from the PIAG about how to design for digital printing. As many of you know when you order press products from LK ProColor they are printed on a digital press. Because of that fact, there are several factors to consider when doing your design work that can affect the quality of the final piece. Below are the main points from the article, the full version can be found here.

http://efiles.printing.org/eweb/docs/DPC/DesigningForDigital.pdf

Don't use large tints and solids - Digital presses have difficulties producing very smooth and consistent solids. Banding is a common problem that can be alleviated by varying the solid with a texture.
Don't use heavy coverage across the fold - Heavy toner coverage will have a tendency to crack on scores that are crease scored. Our single fold press cards are cut scored to eliminate this type of cracking issue. Tri-folds and accordions are crease scored, so be aware of these types of issues.
Don't convert files to CMYK - Depending on the settings in your design software (i.e. Photoshop) when the file is converted to CMYK it may be losing color fidelity due to the given profile. It is always best to let LK ProColor convert the files that you send us, so we can ensure color consistency.
Don't used heavy coverage on postcards - Mail sorting equipment is very abusive to postcards. It is very common to find toner that has been rubbed off by sorting belts. One way to minimize this is to use lighter coverages of toner to minimize the appearance of these types of defects.
Don't forget about variable text - While this is not the most common use for most of our printing, digital presses have the unique ability to print variable text. Our most common use of variable printing is inserting address information. Ask us about adding variable text to your next job.

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